Publicis Groupe, digital advertising, BBH agency, advertising and marketing services company
Sunday, 9 December 2012
Third largest advertising and marketing services company, Publicis Groupe in India
The third-largest advertising and marketing services company after WPP and Omnicom, the Paris-headquartered Publicis Groupe, has been the most aggressive among peers, wrapping up buys in digital, healthcare and public relations in India. This year alone, the company has had four acquisitions and has been equally aggressive on the advertising side, acquiring and then merging Delhi-based Capital Advertising with flagship agency Publicis Worldwide, restructuring operations at Saatchi Saatchi India
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